Got married recently? Love driving? Always wanted to go on a road trip? We’ve got the perfect opportunity for you.Ford India brings you the Ford Figo Smart & Smarter India Tour, a unique drive for young couples who love road adventure, want to discover India like never before and at the same time do smart and smarter things in the various cities they drive through. The car that you will drive in will be the 50,000th Ford Figo. With the Figo Smart & Smarter India Tour we would like to share our landmark moment with you and spirited young India.
About the Ford Figo Smart & Smarter Tour:
We will select four recently married couples who will drive the special 50,000th Ford Figo on a pre-decided route in October 2010. The tour spans three weeks, and will be flagged off in Chandigarh and culminate in Chennai – the hometown of the Ford Figo.
The couples will drive the 50,000th Figo through Delhi, Agra, Jaipur, Gwalior, Indore, Nagpur, Hyderabad, and Bangalore. Each chosen couple will drive one leg of the route (3-5 days) and hand over the car to the next. In each city, the couples will get a chance to be part of the local Ford India promotions and events, and do smart and smarter activities in those cities.
Super! Tell me more…
The tour will be an ‘all-expenses-paid’ road trip for the lucky couples. Not just that, you get to tell the world about your journey live and online with photos, videos, anecdotes and special moments. And once the trip ends, your spouse and you will get an ‘all-expenses-paid vacation‘ to an interesting destination in India. There is also a ‘Most Popular couple’ cash prize of Rs. 50,000 that will be awarded to the couple who get or generate the maximum number of positive comments on their online updates and blogposts.
I’m feeling lucky – how do I sign up?
If you’re recently married, and are highly active on social media (such as Facebook, Orkut, Twitter, Flickr, etc), then here’s your chance to be a lucky couple.
Visit the Ford Figo Smart & Smarter India Tour site to sign up, telling us why you deserve to be one of the lucky couples. (Please ensure that you read the Terms & Conditions before you submit your entry.)
How do I improve my chances?
The Ford Figo Smart &Smarter Tour couples will be selected by a jury comprising Ford executives and leading auto bloggers. The jury is looking for young, smart and recently married couples who:
- Have ample experience in driving cars long distances
- Believe in safe and economical driving
- Adventurous and optimistic and who are open to meeting new people and experiencing new cultures
- Highly active on the social media and passionate about sharing their experiences online
- Travel enthusiasts who love to drive themselves and have a valid driver’s license
So what are you waiting for? Don your thinking caps, s
ign up at Ford Figo Smart & Smarter India Tour website and get set for an adventure. Hurry! Contest is open till September 20, 2010.
PS- Even if you don’t qualify as one of the lucky couples, there will be plenty of online contests during the Ford Figo Smart & Smarter India Tour, so stay tuned!